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After Editors’ Demands, Apple Promises to “Help Support Your Film and TV Projects”

Apple also hints at new plans in place to “help address your important feature requests.”

FCPX was once a staple of the editing world, on par with the likes of Avid. Now it’s but a shadow of its former self, even though it still has a strong userbase that includes professionals and creatives alike.

As covered here on No Film School a bit back, a collection of video editors wrote an open letter to Apple CEO Tim Cook imploring the brand to be more proactive in updating its legacy NLE to help it compete with other similar software like Adobe Premiere Pro and Blackmagic Design’s DaVinci Resolve.

Well, now we have our official response from Apple HQ.

In a direct response to the letter, Apple has promised to “help support your film and TV projects,” as well as hints at having “new plans in place to help address your important feature requests.” Yet… the response might still be lacking for some.

Let’s explore the full letter and what it might actually mean for loyal (or interested recent abandonees).

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Author: Jourdan Aldredge
This article comes from No Film School and can be read on the original site.

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