Netflix’s go-to model isn’t going anywhere.
Since Netflix began producing original content, it has been dropping all the episodes of a show for viewers to watch at their leisure. That means most people usually sat and watched all the episodes at once over the course of a day or few days.
Recently, audiences have wondered if the binge model is really effective. For one thing, when all the episodes drop, it’s a hit for a weekend. But there’s no staying power. Shows disappear from social media and burn out quickly.
But this format isn’t leaving any time soon.
Peter Friedlander, a Netflix exec for scripted original shows in the U.S. and Canada, said recently at a Hollywood Radio Television Society event, “We fundamentally believe that we want to give our members the choice in how they view. And so giving them that option on these scripted series to watch as much as they want to watch when they watch it, is still fundamental to what we want to provide. And so when you see something like a batched season with Stranger Things, this is our attempt at making sure we can get shows out quicker to the members.”
Author: Jason Hellerman
This article comes from No Film School and can be read on the original site.
