Meet Atlanta Film Co’s new Euphoric 100 film for your vintage 35mm cameras.
I need to preface this entire article by saying that I’m not an expert in the world of analog photography. Like many, I picked up my first 35mm camera during the pandemic and have been what can be described as an amateur Instagram photographer—at best.
However, with a background in filmmaking and video production, which I can describe myself as “functional, if not at least a bit knowledgeable,” I can say that experimenting with analog photography has been a very fun way to learn about film and celluloid processing.
Yet, even with my limited experience, I have to hold in a bit of a scoff to learn about this new Euphoria-inspired film stock being released. It just seems a bit… silly.
But then again, so does spending roughly $50 on film and processing and scanning fees to take the same photos of windmills in Amsterdam as a billion other tourists. So who am I to judge?
Author: Jourdan Aldredge
This article comes from No Film School and can be read on the original site.