Netflix wants to add more subscribers, so they’re taking password sharing away.
Over the past ten-plus years, the world has shared Netflix passwords. If you have a family or a significant other or just okay friends, people share passwords. This allowed Netflix to grow to one of the largest streaming companies, with the most subscribers.
In fact, they have conquered so much that they sort of have hit a wall when it comes to making more money. With 220+ million subscribers, there aren’t more places for them to expand, so they added commercial options for cheaper and expanding into Africa.
But now, they’re circling back and coming for password sharers.
Netflix wants to expand its subscribers. And they know they’re losing out on tens of millions of people in markets they already are thanks to the sharing of passwords.
Author: Jason Hellerman
This article comes from No Film School and can be read on the original site.