The rumor mill is swirling about the new Apple Silicon, but is it something creatives even need?
Is the constant need for growth finally showing cracks in the foundation? Between the camera, smartphone, GPU, and computer manufacturers, it seems that every year we have incremental updates to products that are faster, more powerful, and shinier.
And every year, the sales seem to slip.
But that hasn’t stopped Apple from apparently reserving nearly 90 percent of TSMC’s first-generation 3-nanometer process capacity this year. According to DigiTimes, the new process will be for the rumored upcoming Apple M3 SoC.
How good will it actually be? Will creatives jump at the chance to upgrade or will we see another slip in sales are folks stay with their current tech?
Apple Silicon, Round Three
According to Mark German of Bloomberg, Apple is already putting the new M3 chip through testing while the new M2 updates are being finalized.
Author: Yaroslav Altunin
This article comes from No Film School and can be read on the original site.
